Glossary
This glossary supports Companyapp’s resources and explains common terms related to sales enablement, communications, training and digital asset management.
Sales enablement is the process of equipping sales teams with the content, tools and training they need to engage buyers effectively. Companyapp supports this by centralising presentations, media, training and approved sales resources in one white-label platform.
See also: Sales Content Management, Interactive Presentations
Sales content management is the organisation, maintenance and distribution of approved sales materials so teams always use current content. Companyapp provides a central library for managing and sharing sales assets.
See also: Sales Enablement, Content Library
Employee communications refers to sharing news, updates and important information with staff. Companyapp delivers communications through branded web and mobile apps.
See also: Internal Communications, Push Notifications
Internal communications keeps employees informed and aligned through announcements, updates and resources. Companyapp provides a central communication hub.
See also: Employee Communications
Digital asset management is the storage, organisation and distribution of documents, images, videos and other business assets. Companyapp includes DAM capabilities for secure content management.
See also: Media Sharing, Document Management
Interactive presentations allow users to navigate dynamic content instead of static slides. Companyapp enables engaging presentations, proposals and HTML content.
See also: Sales Presentations
A white-label app can be branded with an organisation’s own identity. Companyapp enables businesses to deliver a fully branded experience.
See also: Business App
A business app supports organisational workflows such as sales, communications and training. Companyapp combines these functions into one platform.
See also: White-label App
Mobile learning enables training on smartphones, tablets and laptops wherever users are located. Companyapp supports learning across devices.
See also: Training Content
A content library is a central repository for approved business materials. Companyapp helps keep resources organised and current.
See also: Sales Content Management
A sales presentation communicates products or services to prospects. Companyapp enables interactive digital presentations.
See also: Interactive Presentations
Proposal software helps teams create and present business proposals. Companyapp supports digital proposal delivery.
See also: Sales Presentation
A product catalogue organises product information and supporting assets. Companyapp makes catalogues easy to distribute.
See also: Content Library
Sales collateral includes brochures, presentations and other resources used during selling. Companyapp centralises these assets.
See also: Sales Enablement
Customer engagement describes interactions that build relationships with customers. Companyapp supports engaging digital experiences.
See also: Interactive Presentations
Sales asset management keeps sales materials organised and current.
See also: Sales Content Management
Marketing asset management focuses on organising brand assets for marketing teams.
See also: Digital Asset Management
Brand consistency ensures all materials follow approved branding. Centralised content helps maintain consistency.
See also: White-label App
Content governance defines how business content is created, approved and maintained.
See also: Version Control
Sales productivity measures how efficiently sales teams work using effective tools and content.
See also: Sales Enablement
Employee onboarding introduces new employees to an organisation through structured learning.
See also: Training
Compliance training helps employees understand policies and regulatory requirements.
See also: Training
Knowledge management captures and shares organisational knowledge.
See also: Content Library
A learning platform delivers educational content and training resources.
See also: Mobile Learning
Microlearning delivers short focused learning modules.
See also: Mobile Learning
Continuous learning encourages ongoing employee development.
See also: Learning Platform
Learning management involves organising and delivering training programmes.
See also: Learning Platform
Skills development helps employees build professional capabilities.
See also: Training
Employee development supports career growth through learning opportunities.
See also: Skills Development
Training content includes videos, documents and learning materials.
See also: Mobile Learning
Push notifications deliver timely updates directly to users’ devices.
See also: Employee Communications
Employee engagement reflects how connected employees feel to their organisation.
See also: Internal Communications
Company news keeps employees informed about important updates.
See also: Employee Communications
Staff communication refers to day-to-day organisational messaging.
See also: Internal Communications
Team collaboration enables people to work together effectively using shared information.
See also: Employee Communications
Document management stores and organises business documents securely.
See also: Digital Asset Management
Media sharing distributes videos, images and other digital assets.
See also: Digital Asset Management
Content distribution ensures approved materials reach the right audience.
See also: Content Library
Version control helps ensure users access the latest approved content.
See also: Content Governance
Offline access allows users to continue using content without an internet connection.
See also: Interactive Presentations