Most online presentations are still treated as one-way communication. Content is prepared, delivered, and consumed in roughly the same form regardless of who is on the other end. Even when the presentation is interactive, the interaction usually ends when the session ends. Data is rarely captured in a structured way, calculations are often left to […]
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Presentation vs Brochure: Purpose, Design & Impact When it comes to business communication, two tools are often used to convey messages: the presentation and the brochure. While both are designed to inform, persuade, and support business objectives, they serve very different purposes and are consumed by audiences in distinct ways. Understanding these differences will help
Brochure or Presentation? How to Choose the Right Tool Read More »
These days we would be lost without our mobile phones. It is the number one device we rely on for hundreds of daily activities, so it’s no surprise that many of us wouldn’t dream of leaving the house without our modern-day digital Swiss army knives. According to Google, 62% of smartphone users are more likely
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Giving a presentation, whether to a small team or large group of clients can be a daunting task. You want to engage your audience, inspire them and make sure they remember your message long after you’ve left the room. Along with beautiful, striking slides, your presentation technique matters. It’s definitely worth having a few strategies
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Even if you deliver the most groundbreaking speech during your presentation – if you don’t have engaging slides to accompany what you’re saying, it will be hard for your presentation to impact an audience to its full potential. Browsing through examples of beautiful presentation design can give you a great inspiration boost before you begin designing your own. There
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With the job market more competitive than ever, employers are trying new strategies to differentiate applicants and ensure that they’re hiring the best person for the job. Candidates are increasingly being asked to deliver a short presentation as part of the interview process. This exercise is intended to test your knowledge of your field, as
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Our evolving, interconnected world means customers are increasingly tapped into their online devices. Products, services, videos & reviews are instantly accessible with a mere tap of our finger. This opens up channels with which brands can really connect with their customers. Impactful brand storytelling is all about instantly engaging and genuinely connecting with customers, creating a
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It’s clear that brands need to drive genuine customer engagement and authenticity to maintain loyal customers. With the growth of the digital evolution within the last 10 years, marketers need to provide relevant, captivating content in order to meet the customer’s demand for a more visually engaging experience. So how should marketers build a successful
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Keep up with the competition The ongoing, ever-changing digital revolution means companies need to constantly revamp their digital engagement strategy in order to stay ahead of the game – or at least keep up with it. Tapping into the opportunities digital presents should be a core part of your business strategy, leveraging insights from digital
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In the last 10 years, business communications have progressed considerably. We are no longer limited to the constraints of traditional desktop intranets or printed newsletters as our main forms of communication. For companies to truly keep up with their competitors, they need to start thinking cloud-based, digital solutions to achieve a far more efficient and
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